The collection of Raj Prem is of mythical reputation in rock photography circles. Featuring snaps of the Rolling Stones, The Beatles, Hendrix, and Dylan among others, his life’s work has been tracking down the rarest and most captivating images he could find. In order to provide access to the best images for fans, he also collaborates with photographers – representing some, managing their archives and hosting exhibitions. A true entrepreneur of photo collecting, Prem is a long time collaborator with the San Francisco Art Exchange (SFAe), and launched the world’s first rock photography show in 1997, highlighting his belief that the best photos are indeed fine art. He has worked alongside many great photographers, with Gered Mankowitz, Robert Freeman, Michael Joseph, Iain Macmillan, Michael Cooper, Peter Webb, Jerry Schatzberg, Dominique Tarlê, Terry O’Neill, and Pattie Boyd among them. Prem holds a special feeling for the Rolling Stones, however. Photographs such as those from the Stones’ 1965 US tour shown at that very first exhibition along with those from “The Decca Years”, an exhibition which depicted the Rolling Stones climb from chart toppers to leaders of the counter culture movement, continue to wow fans and were procured largely because of Prem’s insistence. In Keith Richards’ best-selling autobiography Life, a large number of the photos are credited to ‘the Raj Prem collection’.